FullStop
NEXT

Nimble.Exciting.Tomorrow-Next

After years spent working hard and bringing up children, this is the time to harvest all you have sown. Stay healthy, make money work, look good, improve relationships, find new interests, network, start a business, do something fulfilling or go on that dream vacation. There is still so much to enjoy. Make the most of it! 

Next caters to the interests of the silver sector who have time and purchasing power, who are concerned about health and staying youthful, making the most of their money, looking good, improving relationships, traveling while they are still fit, and generally enjoying life as they deserve to after a lifetime of working hard.

Our magazine reaches out to approximately 30,000 households every month. The quarterly bumper issue reaches 100,000 households, working in partnership with U Live which boasts a large base of senior members.

Next is published by NTUC Media, and reaches subscribers in their homes at the beginning of each month.

EDITORIAL LINE-UP
 

  • Feel Great (Health)
  • Head to Toe (Fashion & Beauty)
  • Wonderful World (Travel)
  • Pit Stop (Dining/Pubbing)
  • Night & Day (Movies, Theater/Concerts, Clubs)
  • Smart Money Issues (How to make your money work for you… insurance, property, investments, saving plans, starting a business, saving, making a will, and more)
  • 2-gather (Network for fun and friendship)
  • Features (Meet-the-People)
  • Relationships (How to be a parent-in-law, revive your marriage)
  • Hobbies (Dance classes, Sports)
  • Cars
  • Tech (Gadgets)

ARTWORK SPECIFICATIONS

NTUC Media will only accept high-resolution (300dpi and in CMYK) PDF files.  All necessary information, crop marks and bleed areas must be within the PDF file

OTHER SPECIFICATIONS
Circulation : 30,000 minimum (Normal Issues);
 100,000 minimum (Quaterly Bumper Issues)
Frequency : Monthly
Pages : 64pp + 4pp minimum

PAGE SIZE

Size Trimmed (mm)
height x width		 Bleed (mm)
height x width
Full Page 276 x 210 282 x 216
Double Page Spread 276 x 410 282 x 416
Half Page Horizontal 138 x 210 144 x 216
Half Page Vertical 276 x 105 282 x 111
Text margin Image Colour
at least 10mm, bleed -  3mm Colour 300dpi / Line Art 1200 dpi
Image Format Images Scale

EPS. TIFF

50% - 130%
Effective Image Resolution
Colour 300dpi, Line Art 1200 dpi

READERSHIP PROFILE

Target readership aims to reach people from 40s and up, hovering at below-middle to middle-class. NTUC Income survey indicated that people aged 40 and above tend to be married (81.9%). They would be more concerned about family-related issues. They own a home with 76.2% living in a HDB and with no domestic help (82.3%). Most of them are heartlanders and would want to know more about heartland issues.
 
Age
45-54
20.00%
55-64
67.00%
65 & above
13.00%
Education
At least GCE N/O levels
59.00%
Gender
Male
62.00%
Female
38.00%
Personal Income
More than $5,000
8.10%
$3,001-$5,000
9.20%
$2,001-$3,000
14.40%
$1,001-$2,000
45.00%
$1,000 & below
23.30%
Dwelling
Central
14.00%
North
35.00%
East
26.00%
West
19.00%

ADVERTISING RATES
Full Colour

For Normal Issues (Monthly)
Outside Back Cover
$4,500
Inside Front Cover
$4,000
Inside Back Cover
$3,800
Center Spread
$6,000
Double Page Spread
$5,500
Full Page  
$3,000
Half Page
$2,000
For Quarterly Bumper Issue
Outside Back Cover
$8,300
Inside Front Cover
$7,300
Inside Back Cover
$7,000
Center Spread
$11,000
Double Page Spread
$10,500
Full Page  
$5,500
Half Page
$3,500

FREQUENCY DISCOUNT

3 Insertions
10%
6 Insertions
15%
12 Insertions
20%
18 Insertions
25%
24 Insertions
30%

Important Notes:

1.         For preferred spots, a client needs to pay a 20 per cent (20%) loading of advertising rate.
2.         All affiliates of NTUC will enjoy a discount of 15 per cent (15%).
3.         A 15 per cent (15%) commission is allowed for Accredited Advertising Agencies.
4.         All rates are in Singapore Dollars and subject to prevailing GST.
5.         Booking dateline is 6 weeks prior to the publication date.
6.         Advertising materials must be submitted 4 weeks before publication, and 5 weeks if it is an advertorial.
7.         When a client requires amendments after the advertisement has been cast, the client has to bear the cost for the corrections.
8.         A penalty of 30 per cent (30%) of the booking rate will be levied for all cancellations.
9.         Advertisements withdrawn after cancellation date (to be advised) will be charged at full rate.